Hi. I’m Ed. I’m a demo nerd. And proud of it.

I’ve delivered hundreds of demos. Thousands if you count trade shows. Sometimes those demos were awesome. Sometimes I bombed. Sometimes I beat vendors who had better software. Sometimes I lost to software that was worse than mine.

In all of that time, I’ve learned that delivering a killer demo has nothing to do with your software. Instead, it’s about creating an emotional connection with your audience. Listening to them. Showing empathy. And then proving how you can help.

I founded Demo Solutions to help sales professionals become more effective communicators and close more deals. Our team of demo experts has generated millions of dollars in sales, and we look forward to helping you deliver more impactful demos, so you can close more deals.

What We Offer for You to Deliver More Effective Demos

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Check out the latest from our blog

The Master Metrics: How to organize your sales and marketing teams

Master Metrics: How to organize your sales and marketing teams We hosted a webinar round table with sales, marketing, presales, and tech to figure out what was the master metric and how to organize your sales and marketing teams to perform best. What we found was that there is not a consensus of what matters… Read More »The Master Metrics: How to organize your sales and marketing teams

Sales AND Marketing Metrics

Sales and Marketing Metrics for More than Revenue Participants: Digitile, Mobilewalla, Hubspot, Demo Solutions Welcome to the recap of our webinar Elephant in the Room, Why Sales and Marketing Clash. If you missed it, here we have the actionable takeaways including Sales and Marketing Metrics, cool new vocabulary, and some jokes that you can take… Read More »Sales AND Marketing Metrics