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Hi. I’m Ed. I founded Demo Solutions. Here’s Why.
I’ve delivered hundreds of demos. Thousands if you count trade shows. Sometimes those demos were awesome. Sometimes I bombed. Sometimes I beat vendors who had better software. Sometimes I lost to software that was worse than mine. But, whether I won or lost, I learned something every time.
Something I figured out is that delivering an awesome demo has nothing to do with your software. I know that because I’ve sold some ugly software. Instead, it’s about creating an emotional connection with your audience. Listening to them. Showing empathy. Then proving how you can help. And, avoiding making them feel bad in the process.
I founded Demo Solutions to help sales professionals become more effective communicators and close more deals. Our team of demo experts has generated millions of dollars in sales, and we look forward to helping you deliver more impactful demos, so you can close more deals.
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